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Resources


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Podcasts

AI for Marketers

→ The latest episode of Product Leader's Journey, Lara talks all things "B2B Product Marketing, Sales Enablement & AI"


→ Discussion on how AI fundamentally changes how we work


→ "Moving beyond the Gen AI use case frenzy and driving an AI-fueled marketing strategy with Lara Shackelford" on Apple Podcasts & Spotify


→ Discussion on the complexities of AI adoption, drawing parallels to the historic tulip frenzy.

Listen on Spotify: https://lnkd.in/eJXHXxhN

Watch on Youtube: https://lnkd.in/eu62p4rb

Articles

Values and Ethics
→ Owning Experience: AI, Innovation, and the Power of Authenticity on Stage


Data
→ Data is Not the New Oil; is it the New Uranium?


→ 72% of Top-Tier Organizations Identify Data Management as the Primary Hurdle in Scaling AI

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